Joshua Barimon Firima

AI Infrastructure Founder & Product Leader

LinkedIn

Oakland, CA, Remote, USA

About

An accomplished AI infrastructure founder with over a decade of experience building and scaling digital products across Africa and global markets. Successfully exited DFYHero (SaaS drag and drop website builder) and led MoosbuOS (AI-Powered super business app for African SMEs) to over $240K in GMV, now spearheading KrosAI, a multilingual speech AI platform supported by MARL, Microsoft, and Google Cloud. Passionate about leveraging inclusive AI and product-led growth to unlock scale in underserved markets, seeking impactful leadership roles in product, voice AI, and venture building.

Work Experience

Founder & CEO

KrosAI

Jan 2023 - Present

Remote, UK & Nigeria, GB

Led the development and launch of KrosAI, a pioneering multilingual AI infrastructure platform designed to support African-accented English and under-resourced languages, driving inclusive AI solutions for diverse markets.

  • Secured selection by MARL Accelerator ($50K investment), Google Cloud ($350K credits), and NVIDIA Inception, validating KrosAI's market potential and technological innovation.
  • Directed comprehensive product architecture, recruited and onboarded core team members, and formulated a robust go-to-market strategy for the platform.
  • Successfully onboarded over 60 B2B customers and engaged more than 10,000 end users across Africa and the diaspora, demonstrating strong market adoption and user growth.

Founder & CPO

MoosbuOS

Jan 2021 - Dec 2023

Lagos, Lagos State, NG

Designed, developed, and scaled an AI-powered sales automation operating system for SMEs, directly enabling users to generate over $240,000 in Gross Merchandise Value (GMV).

  • Achieved selection for the Microsoft-backed FAST Accelerator and AFRISE Challenge, placing among the top 30 out of 300 African startups, recognizing innovation and growth potential.
  • Managed the end-to-end product roadmap, conducted extensive customer development, and executed press outreach campaigns, resulting in features on Techpoint and ThisDay.
  • Drove significant user engagement and value creation, culminating in users generating over $240,000 in GMV through the AI-powered sales automation OS.

Founder

DFYHero (Exited)

Jan 2019 - Dec 2021

Remote, Global, GB

Launched and successfully exited DFYHero, a no-code website builder that garnered over 4,000 users and powered more than 6,000 websites, demonstrating strong market traction and product viability.

  • Developed and launched a no-code website builder, attracting over 4,000 unique users and powering more than 6,000 websites, showcasing rapid user adoption and platform utility.
  • Secured media coverage in Vanguard Nigeria and successfully negotiated the acquisition of the company by a private buyer in 2021, validating market value and strong exit strategy.
  • Oversaw all aspects of platform development, user acquisition strategies, and comprehensive support channels, ensuring seamless operations and user satisfaction.

Education

Entrepreneurship Training In Silicon Valley

Draper University

4.0

Jun 2024 - Jul 2024

San Mateo, California, USA

YC Startup School

YCombinator

Jun 2022 - Aug 2022

San Francisco, California, USA

Bachelor’s Degree, Business Administration and Management

University of Calabar

Jan 2016 - Aug 2019

Calabar, Cross River, Nigeria

High School, Social Sciences

Federal Government College Odi

Oct 2011 - Jul 2014

Odi, Bayelsa, Nigeria

Volunteer

Volunteer Web Strategist

StreetPriests Inc.

Jan 2017 - Present

As a way to give back, I volunteered and helped build the entire digital presence of StreetPriests Inc., a nonprofit working with children in underserved communities. My involvement included website design & development, as well as online donation setup, resulting in over $70,000 in donations that contributed to helping them impact the lives of 17,777 kids.

Mentor

SheTech Africa

Jan 2024 - Dec 2024

Mentored aspiring female technologists and entrepreneurs within the African tech ecosystem, contributing to skill development and career growth.

  • Provided strategic guidance and practical support to mentees, fostering their professional development within the tech industry.
  • Contributed to building a stronger, more inclusive tech community across Africa through active mentorship.

Awards

MARL Accelerator Selection

MARL Accelerator

Jan 2025

Recognized for innovative startup potential and selected for the prestigious accelerator program, validating business model and technology.

Plenary Speaker

NUSACC International Trade & Investment Summit

Jan 2025

Invited as a plenary speaker to share insights on international trade and investment, demonstrating thought leadership.

Invited Reviewer

MARL Startup Accelerator

Jan 2025

Invited to review and evaluate startups for a prominent accelerator program, demonstrating industry expertise and strategic insight.

Draper University Program Participant

Draper University

Jan 2024

Participated in a leading entrepreneurial program for high-potential founders, enhancing venture building and leadership skills.

Microsoft FAST Accelerator Selection

Microsoft

Jan 2023

Selected for Microsoft's accelerator program, validating technology and business model within the tech ecosystem.

Google Cloud & NVIDIA Inception Support

Google Cloud & NVIDIA

Jan 2023

Received significant support and credits for AI infrastructure development, accelerating platform capabilities and innovation.

Food x Tech Talk Speaker

The Assembly Hub

Jan 2023

Presented on the intersection of food and technology at a key industry event, showcasing expertise in emerging tech applications.

AFRISE Challenge Top 30

AFRISE Challenge

Jan 2023

Recognized as a top 30 startup out of 300 African startups for innovation and impact, highlighting competitive advantage.

SME 25under25 Nomination (Fintech)

SME 25under25

Jan 2022

Nominated for outstanding achievements as a young entrepreneur in the Fintech sector, recognizing leadership and impact.

Skills

Emerging Market Expansion

  • Emerging Markets
  • Market Expansion
  • International Business Development
  • Africa Markets

Ecosystem Mentoring

  • Ecosystem Mentoring
  • Startup Ecosystem
  • Advisory
  • Community Building

Data Infrastructure

  • Data Infrastructure
  • Cloud Infrastructure
  • Scalable Systems
  • Data Management

No-code/Low-code SaaS

  • No-code Development
  • Low-code Platforms
  • SaaS
  • Platform Development

Product Strategy & Go-to-Market

  • Product Strategy
  • Go-to-Market
  • Market Entry
  • Product Launch

Voice & Speech AI

  • Voice AI
  • Speech AI
  • Speech Recognition
  • Voice Technology

Multilingual NLP

  • Multilingual Natural Language Processing
  • NLP
  • Language Models
  • Text Analytics

Startup Fundraising

  • Startup Fundraising
  • Venture Capital
  • Seed Funding
  • Investment Acquisition

Growth Marketing

  • Growth Marketing
  • Digital Marketing
  • User Acquisition
  • Customer Engagement

Venture Building

  • Venture Building
  • Startup Development
  • Business Incubation
  • Entrepreneurship